What is meant by total money raised by a company?

The total money raised by a company refers to the entire sum collected from its business activities, particularly through sales of goods or services to customers. This is best captured by the term revenue, which represents the total income generated before any expenses are deducted. Revenue is a crucial figure as it reflects the company’s ability to generate sales and serves as an indicator of its market performance.

Understanding revenue is vital for assessing a company's overall financial health, as it signals the effectiveness of its sales strategies and customer demand. In contrast, terms like expenses, net income, and profit margin relate to different aspects of financial performance, such as costs incurred, profit after all expenses have been tallied, and the efficiency of generating profit, respectively. Therefore, revenue correctly identifies the total money raised by the company from its core operational activities.